Deichmann launched its free customer loyalty program "Deichmann Plus" in Germany on August 1st. Members receive exclusive discounts, personalized vouchers and additional services across stores, the online shop and the app.
The program includes, among other things, a voucher after every purchase, birthday benefits, a digital stamp card when buying children's shoes, and a price guarantee for subsequent reductions. Exchanges without a receipt are also possible under certain conditions.
“With Deichmann Plus, we are making customer loyalty easier, more personal and more relevant to everyday life,” explains Alexander Bellin, Managing Director Marketing, Omnichannel & E-Commerce, Digital Innovation and IT.
“Deichmann Plus” is already available in 13 countries, including Austria and Switzerland, and according to the company, has more than ten million members internationally. Registration is possible via the online shop or the Deichmann app.
